Augmented Reality

Augmented Reality

Augmented Reality

What is Augmented Reality?

Augmented reality (AR) is an environment that includes both virtual reality and real-world elements. For instance, an AR user sees the real world but with the addition of computer generated images which are overlaid on various objects within the real world. They are still aware that they are in the real world as compared to the full immersion in a virtual world. They use a device such as a smartphone or a wearable device - complete with a webcam - which contains software that recognises an image and helps displays this onto an object.

How does it work?

Using a mobile application, a mobile phone's camera identifies and interprets a marker, often a target image. The software analyses the marker and creates a virtual image overlay on the mobile phone's screen, tied to the position of the camera. This means the app works with the camera to interpret the angles and distance the mobile phone is away from the marker. Due to the number of calculations a phone must do to render the image or model over the marker, often only smartphones are capable of supporting augmented reality with any success. Phones need a camera, and if the data for the AR is not stored within the app, a good 3G Internet connection.

Top Augmented Reality Use Cases

What We Do?

About Us

Navtek Solutions is a new venture dedicated to serve its clients by providing one of the best Information Technology solutions. A new player in the industry, it started
its operations in 2013 and has already bagged some projects on Augmented Reality which will make it one of the first to develop and implement an Augmented Reality solution in India. We have expertise in creating innovative ideas to provide solutions for your great businesses.We believe that good ideas lead to better business and
hence our slogan, "Connecting ideas with business".

We are a rarity in AR circles in India. We’re based in Mumbai and we comprise of a unique combination of entrepreneurs, marketing strategists,3D vision experts,
experienced graphic & web designers, software developers and advertising experts. We know the technology, the market, the
strategic impact, and most importantly we know how to help you avoid the pitfalls and develop successful campaigns.

Our Clients

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